Syma | Carbon fiber Mini
Date: Spring 2016 | ID Freelance | Syma Helicopters
The objective was to create an entry level FPV racing drone for beginners, that had aspirational design elements of advanced racing drones.
My job was on realizing a new drone, differentiating it from competitors through a distinct form language, and seeing it through from ideation to semi-final prototyping.
Research
Market Form Analysis
Design Keywords
Mood Board
Ideation
Drone Orientation Explorations
Concept Development
Propeller & Frame Development
Replicating Internals
Mockups
Shell Refinement
Shell & Prop Refinement
** The refined design was sent to a third party company that produced the final sample. The final model was slightly altered from my design.
Lessons Learned in retrospect:
Aim for clearer storytelling through design language.
Emphasis more “aspirational elements” of Carbon Fiber to be the main feature, allure, and differentiator, to evoke a more advanced feel.